Tag Archives: product development

SephoraClaus.com: Granting a Wish a Day on Twitter (and free research for the industry)

By Andrea | Published: December 7, 2009
Sephora launched Sephora Claus on Twitter for the Holidays: "Tweet what you want from Sephora for the Holidays and we’ll grant one Sephora beauty wish each day until December 19th" (max $150 value). As of now, 30,895 wishes were submitted and 18 granted. There are 12 days left to go. Many people wonder about the value [...]
Posted in Campaigns, Online | Also tagged , , , , | 2 Comments

Beauty Stat New Facebook App

By Andrea | Published: December 4, 2009
Beauty Stat, an online beauty community destination, introduced this week the “first-of-its-kind”  Facebook application. The brainchild of industry veteran and visionary Ron Robinson, Beauty Stat is an innovative, non-biased, highly targeted expert driven community that connects women around beauty. Facebook provides them with a familiar environment to share, discuss, and engage in conversations about skin, [...]
Posted in Online, People | Also tagged , , , , | 1 Comment

Temptalia Asks You

By Andrea | Published: June 30, 2009
Blogs provide free research for Marketers: "Temptalia Asks You" Shared by Andrea Blogs are great resources for marketers. Temptalia, besides having a constant stream of comments on its posts, also asks direct questions to its reader base. There were 39 responses to the question “What role does packaging play in your purchases?” posted on June 26th. Many said [...]
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