Tag Archives: Online

Lancome: Declaring Indigo iPhone App

By Andrea | Published: December 8, 2009
After Facebook, iPhone apps seem to be getting traction in the beauty industry. This past October, Lancome launched an app to promote its Declaring Indigo Fall 09 Color collection by make up artist Aaron De Mey (one of the most talented make-up artists of his generation according to the app intro and brandall77 a Total [...]
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Beauty Stat New Facebook App

By Andrea | Published: December 4, 2009
Beauty Stat, an online beauty community destination, introduced this week the “first-of-its-kind”  Facebook application. The brainchild of industry veteran and visionary Ron Robinson, Beauty Stat is an innovative, non-biased, highly targeted expert driven community that connects women around beauty. Facebook provides them with a familiar environment to share, discuss, and engage in conversations about skin, [...]
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What are people saying about Shiseido on Twitter now?

By Andrea | Published: August 17, 2009
What are people saying about Shiseido on Twitter now? Insight by Andrea There are lot of deals. But it looks like skincare is the favorite topic. By the way, why isn’t Shiseido making khols anymore?The new images for Maquillage are out. Someone is finding the products expensive. Have you searched for your brand on Twitter? If you [...]
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Temptalia Asks You

By Andrea | Published: June 30, 2009
Blogs provide free research for Marketers: "Temptalia Asks You" Shared by Andrea Blogs are great resources for marketers. Temptalia, besides having a constant stream of comments on its posts, also asks direct questions to its reader base. There were 39 responses to the question “What role does packaging play in your purchases?” posted on June 26th. Many said [...]
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ELuxury: Fashion Publisher

By Andrea | Published: June 28, 2009
   ELuxury: from E-commerce to Fashion Publisher Shared by Andrea After 10 years selling LVMH brands like Marc Jacobs and Emilio Pucci, online e-tailer eLuxury, shuts down its commerce functionality and relaunches today as a ’social media’ site devoted to the world of luxury. I wondering what they mean by a ‘social media’ site. Perhaps they [...]
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Free Beauty Samples: Beauty Marketing on Facebook

By Andrea | Published: June 12, 2009
Trend: Free Beauty Samples – Beauty Marketing on Facebook Shared by Andrea Free Beauty Samples is a new online beauty marketing tool providing free samples to potential customers according to their skin type. It is a great service for marketers wanting to reach a group of potential customers eager to try the latest and greatest products. Ultimately, the [...]
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