http://www.thenhuch.com Because beauty industry conversation is more interesting than the news Tue, 24 May 2011 11:40:31 +0000 http://backend.userland.com/rss092 en Great article by Cate. T. Corcoran for WWD on Crowdsourcing. She gives a good snapshot of what is being done in the fashion industry and introduces the concept for the beauty industry: "In beauty, mass production is king, but it’s easy to imagine crowdsourcing start-up funding; a service that would connect customers ... http://www.thenhuch.com/2011/05/24/crowdsourcing-beauty-next/  Walgreens Co. announced yesterday (March 24th) that will purchase Drugstore.com (drugstore.com, beauty.com, skincare.com, visiondirect.com) for $429 million. WWD reports it to be the the eight-largest online retailer in the US according to Internet Retailer Magazine. A move deemed risky by some, just confirms the replenishment power of the web for health, beauty and household products. ... http://www.thenhuch.com/2011/03/25/beauty-household-online-gold-mine-walgreens-buys-drugstore-com/ People often wonder what is the future of beauty retail with the advent of online and pharmacies. Yesterday I happened to find myself in front on the Kiehl's flagship store in the East Village (NY) on my way to an art supply store. I needed a gift for a friend ... http://www.thenhuch.com/2011/02/23/future-retail-old-kiehls-experience/ Yesterday I went to Sephora Soho for a quick make up fix before dinner and played with make up at the Make Up Forever Boutique & Studio (two other boutiques were opened in the US at The Venetian in Las Vegas and at the South Coast Plaza in Cosa Mesa.  This is a ... http://www.thenhuch.com/2010/11/09/make-up-forever-studio-sephora/ I was impressed by how Manwomanfilm used flowers as a decorative and beautifying element in a You Tube video back in August 2009. I always thought there was something unique about the style and treatment and was wondering if she would become a phenomena in the US. By this summer I ... http://www.thenhuch.com/2010/11/01/trends-flowers-on-ads-runway/ This week I had the pleasure to meet with Shiri Sarfati, Vice President of Repechage, a seaweed based spa brand known for its world-renowned famous Four Layer Facial. Shiri gave me a tour of their HQ in Seacacus, NJ and I was truly impressed. Repechage develops, produces, packages, tests, trains and ... http://www.thenhuch.com/2010/10/08/spa-heritage-brands-to-watch-repechage/ I was surprised to learn recently via Ad Age that some of the largest beauty and consumer package goods only appointed their first CMOs in the last 5 years. I guess they were running each brand as a separate marketing operation with their own individual budgets. But now realized that ... http://www.thenhuch.com/2010/09/29/cmos-recent-trend-in-beauty-cpg-loreal-appoints-first-cmo/ I just read a great article by Cate T. Corcoran on WWD.com called: Marketing's New Rage: Sponsoring Influential Bloggers. Fashion seems to be leading the way and I believe beauty brands must be dealing with similar issues of their own. This is a difficult topic, but Cate's research and insights ... http://www.thenhuch.com/2010/09/01/beauty-bloggers-compensation/ Cosmetics and beauty apps continue to flood the market. Below is a list of the latest finds. Beauty Calls – $0.99 (via Laser Beauty Cosmetics): Health and beauty tips, beauty consultation, home recipes and coupons. TotalBeauty.com – Free: Over 45,000 beauty product reviews and ratings ranging from mass to prestige. Cosmetifique – $0.99 (via Laser Beauty Cosmetics): A database ... http://www.thenhuch.com/2010/08/12/cosmetics-beauty-apps-ingredients-makeovers-nails-fragrance/ This is a slow but sure trend that has been developing in the last 24 months. Brands have started to allocate marketing dollars to produce content similar to magazines (beyond a plain blog). Are brands becoming publishers? Or shall we call them self-publishers? Well it depends. Dolce & Gabanna seems to ... http://www.thenhuch.com/2010/08/06/read-me-brands-as-publishers-swide-nowness-the-highlow/