Category Archives: Products

Fresh: Eat, Pray, Love (Has Fragrance gone too far?)

Fresh, an LVMH company, just announced that they partnered with Sony Pictures to launch a trio of fragrances: Eat, Pray and Love, inspired by Elizabeth Gilbert’s best-selling book of the same name. Scheduled to hit 14 US Fresh stores and www.fresh.com on July 15th, a month before the release of the movie starring Julia Roberts. Has fragrance licencing [...]
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Orglamix: Artisan + Natural + Quality + Value

I recently made a great discovery on Twitter. I met Cheri, a self proclaimed "Beauty Junkie, Mineral Makeup Maestra, Mompreneur" and founder of Orglamix. She is a living proof that there is still room for innovation in the industry, offering high quality products, great value, developed with passion and customers in mind. (Launched July 2009 [...]
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Cosmetics & Beauty Values and Free Gifts

Traditionally cosmetics are rarely discounted on major department stores and specialty stores.  Estee Lauder, Clinique and Lancome may offer free gifts with purchase but brands usually don’t leave additional money on the table. However, I was surprised to find several offers in the Bloomingdale’s catalog I received last week. One side of the catalog was [...]
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Sampling: Resealable packaging options

Sampling is a very interesting aspect of the beauty industry. On the one hand, it is a must given that people like to try products before they buy. On the other hand, they can be very expensive, require additional logistics and are hard to track. Single use packettes seem to be one of the most [...]
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L’Oreal Paris Packaging Innovation: New Roll’on Accord Parfait

Insight by Andrea Product developers are always asked to look at other industries for inspiration. Most products are a variation sur le même thème presented in stock packaging (mostly because tooling costs are prohibitive for most small and medium companies). So we have mostly relied in larger companies to lead the way in breaking the rules [...]
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Yon Woo: Refillable airless cosmetic packaging

Yon Woo: Refillable airless cosmetic packaging   Insight by Andrea Yon Woo is well known in the cosmetics industry for its airless packaging. This year they introduced a new concept of refillable packaging to HBA. Daniel Cha, explained that companies can now offer a high end packaging that can be easily refilled by replacing the inside of the [...]
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Sally Hershberger: Launches Luxe Layers exclusive on HSN

Celebrity Hairstylist – Sally Hershberger, launching Luxe Layers exclusive on HSN Insight by Andrea Sally Hershberger, is not only an ubber celebrity hairstylist known for creating the famous Meg Ryan’s signature shag in 1995, co-creating John Frieda’s Sheer Blonde product collection and charging $800 for a haircut. Besides a talent for shaggy, natural hair with movement, she [...]
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What are people saying about Shiseido on Twitter now?

What are people saying about Shiseido on Twitter now? Insight by Andrea There are lot of deals. But it looks like skincare is the favorite topic. By the way, why isn’t Shiseido making khols anymore?The new images for Maquillage are out. Someone is finding the products expensive. Have you searched for your brand on Twitter? If you [...]
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Beiersdorf – New Corporate Website

Beiersdorf New Corporate Site – (Think NIVEA and La Prairie) Insight by Andrea Intrigued by what they called an “artistically and technically new concept” online,  I went to check the new Beiersdorf corporate site. To my surprise the content is amazing and really shows the that they are solid and serious company based on strong R&D and [...]
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BellaSugar.com Product Reviews

 BellaSugar.com Product Reviews Shared by Leah As we all know, beauty purchases tend to be one of those "high involvement" categories for most women – it’s as important what you think as what other people are saying about the product.  Thus, the importance of product reviews for the beauty industry.  Bellasugar.com has a section of their website [...]
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